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This site tristatehomes.ca states the following, "Home is a state of mind." We noticed that the website stated " Choose your community, choose your home, choose your finishes." It also stated " Tristate Homes offers you choice. We build custom, semi-custom, estate, infill, and preconstructed new homes in Edmonton and Area. We are committed to meeting each of our homeowners personal needs and providing you with a comfortable home buying experience and a quality constructed home. Visit one of our showhomes. To start building your dream home." The header had edmonton homes as the highest ranking keyword. It was followed by custom homes, showhomes, and showhomes edmonton which isn't as ranked as highly as edmonton homes. The next words the site used was show homes. show homes edmonton was also included but could not be understood by web crawlers.